Call for Book Prospectus & Editor(s)
New SOPHE/APHA Handbook on Health Communication
Deadline for Applications: April 1, 2011
The Society for Public Health Education (SOPHE), in collaboration with the American Public Health Association (APHA), is seeking proposals for a new Health Communication Handbook for public health professionals. The expected timeframe for publication of the book is 2012.
SOPHE and APHA will co-publish a health communications handbook on the contemporary theories, approaches, and tools to influence knowledge, attitudes, knowledge, and social norms, which serve as precursors to behavior change. Innovative health communication strategies such as social media, health communication technology, risk communication, consumer research, and media advocacy also may be covered. The book should address basic information all public health professionals would need to know about health communication, if he/she had no formal training or education in the discipline. The book will replace the existing APHA publication Communicating Public Health Information Effectively: A Guide for Practitioners, edited by Nelson, Brownson, Remington, Parvanta, and published in 2002.
Items to be Included in the Prospectus:
Authors and Contributors
- Names, affiliations, and addresses of the lead authors/editors.
- The names, affiliations and addresses of the proposed contributors if the publication will have multiple authors. An indication of whether or not the proposed contributors have been contacted and have agreed to write the chapter as specified in the outline. For edited publications, how will chapter authors be selected?
- For each lead author or editor, a four to six page resume is requested, including (1) relevant education, (2) a short description of the most relevant background experiences for the subject area of the prospectus, and (3) citation details of substantial number of relevant publications by the lead authors/editors.
- A proposed table of contents or outline of contents including a few sentences under each publication section and chapter heading summarizing the main theme of each.
- Estimate chapter word count and number of tables, figures and boxes (e.g. textbook chapter = 5000 words not including references). It is recommended that the handbook include 8-10 chapters of 5000 words including features with no more than 20 references per chapter.
- An estimated timetable for the completion of the work, so as to meet the publication deadline in 2012.
- Proposed key features of your publication and explain how they will benefit readers (e.g. chapter learning objectives, key terms, glossary, study questions linked to CHES & CPH, ancillaries, and web based activities.
Policy on Expenses & Conditions
It should be noted that it is not SOPHE policy to compensate authors or editors for their time, expenses and efforts. The copyright for this publication will be held by SOPHE and APHA with all net proceeds going to support the non-profit organizations. The book will be copy edited by APHA and marketed by both APHA and SOPHE.
April 1, 2011
Where to Submit:
SOPHE Office (c/o Health Communications), 10 G Street NE, Suite 605, Washington, DC 20002, email@example.com Questions: Contact Jesus Ramirez-Valles, SOPHE Publications Trustee (firstname.lastname@example.org).