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Public Health Education and Health Promotion
Section Newsletter
Fall 2010

Voices From The Field

Healthy Lifestyles in Dominican Adolescents

Helena Chapman, MPH
Iberoamerican University (UNIBE) School of Medicine

The World Health Organization defines health as “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.” 1  The promotion of individual skills to maintain health and well-being are critical at an early age.  These new healthy habits can continue over their lifespan and potentially reduce morbidity and mortality.    

Community Outreach:  This university summer program, “Veranitos,” offered a venue to conduct the fourth annual Health Day! for 53 Dominican adolescents between the ages of 13 and 17.  Five health professional students representing the Iberoamerican University (UNIBE) and Autonomous University of Santo Domingo (UASD), in the Dominican Republic, organized two academic sessions under the “My health is my life!” theme.  The first part included formal presentations on the importance of balanced nutrition, daily exercise and methods to identify changes mood or depression, followed by an interactive session on dengue fever.  The second part incorporated breakout sessions with same-gender adolescents, where female adolescents learned about the menstrual cycle and breast self-exam and male adolescents discussed the impact of anxiety and stress in their life.

Format:  Student facilitators utilized three educational format styles to address these health topics:  formal presentations, interactive group discussions and same-gender small group learning.  This didactic scheme provided the adolescents with knowledge about health, and skills to develop healthy behaviors.

Outcomes:  This attentive audience showed enthusiastic participation in large and small group sessions.  These adolescents acquired key skills to develop healthy lifestyles that they may demonstrate and teach their family members.


WHO. Constitution of the World Health Organization. (2006).

!Vive tu vida! encourages us all to Get Up! Get Moving!

Adolph P. Falcón, MPP

Presented by the National Alliance for Hispanic Health and the Health Foundation for the Americas, ¡Vive tu vida! — Get Up!  Get Moving!® is the premier national and local celebration of Hispanic healthy lifestyles.  Organizers have announced that in support of making movement a daily part of our lives, in the 2010-2011 school year the calendar of events will be expanded to 25 cities. In March of 2010, First Lady Michelle Obama participated in a kick-off for the expanded event series joining the Alliance and the U.S. Soccer Foundation for a soccer clinic in Washington, D.C.  The soccer clinics are being held at all events in the 2010-2011 calendar.

¡Vive tu vida! — Get Up!  Get Moving! ®  events are developed and implemented by leading Hispanic community-based organizations and feature physical activity, cooking demonstrations, health screenings, and community services.  In its fourth year, over 50,000 people have already attended ¡Vive tu vida! — Get Up!  Get Moving!®, making it the largest Hispanic healthy lifestyle event series. Every year over 300 local partners provide fun physical activity events from aerobics to zumba and deliver over 10,000 health screenings and referrals to community health services for follow-up.

In addition to the extraordinary group of local partnerships, Univision is the national media partner of ¡Vive tu vida! — Get Up!  Get Moving!® providing national and local public service announcements across television, radio, and web media platforms and participation of local Univision personalities at events.  AstraZeneca is the 2010 national sponsor supporting community health, including heart health education.  National sports partners include the U.S. Tennis Association (USTA) and the U.S. Soccer Foundation (USSF) providing sports clinics that include coaches and professional athletes.  

You can get more information by calling the Alliance toll-free at (866) 783-2645 or visiting the website at


Aging Well in Communities: A Toolkit for Planning, Engagement & Action

Joan Twiss

Executive Director

Center for Civic Partnerships

The first of the boomer generation will receive a Social Security check in less than one year.  This demographic shift will create significant consequences for communities.


The Center for Civic Partnerships has just produced a toolkit outlining a community-based planning process to promote healthy aging.  Aging Well in Communities: A Toolkit for Planning, Engagement & Action is a user-friendly guide to help local governments, other partners plan now to address both the challenges and opportunities that are coming.


The toolkit consists of the following elements: 

Planning for Aging Well in Communities: key elements of a healthy aging planning initiative and explains how to position your initiative for success.

Step-by-step guides for three important data-gathering activities: 1) resident surveys, 2) public forums, and 3) focus groups.

Case studies that show how seven communities across the country are addressing the needs of an aging population in the areas of affordable housing, mobility/transportation, community involvement, lifelong learning, employment, and support services.

List of Resources offering a variety of websites and organizations that offer valuable information and assistance.

The Center for Civic Partnerships' mission is to provide leadership and management support to build healthier communities and more effective nonprofit organizations. Its parent organization is the Public Health Institute, one of the largest and most comprehensive public health organizations in the United States. 

For more information, please contact the Center for Civic Partnerships at (916) 646-8680 or


Sabrina Matoff-Stepp, PhD

Director | HRSA Office of Women's Health


Text4baby is a free mobile information service that provides timely health information to women from early pregnancy through their babies' first year of life. Developed through a public-private partnership including the National Healthy Mothers, Healthy Babies Coalition, Voxiva, CTIA-The Wireless Foundation, the U.S. Department of Health and Human Services and other Federal and non-Federal stakeholders, the program was launched in February 2010 by U.S. Chief Technology Officer Aneesh Chopra.  Text4baby aims to use one of the most widely used technologies – the mobile phone – to promote maternal and child health. The service sends evidence-based health tips that are timed to the mother's stage of pregnancy or the baby's first year.  Women who voluntarily sign up for the service by texting BABY to 511411 (or BEBE for Spanish) receive three (3) free SMS text messages each week timed to their due date or baby's date of birth.  Since the February launch, more than 76,500 individuals have signed up for the text4baby program, and more than 300 outreach partners, including national, state, business, academic, non-profit, and other groups, have signed on to promote the service. Text4baby was selected as one of Secretary Sebelius’ Picks in the first HHSinnovates program.  For more information, see



SOPHE Offers Range of Webinars for Health Education Specialists 

SOPHE recognizes that budgets are tight and that your meeting travel may be restricted. Thus, this past summer, SOPHE offered its 2nd Annual Summer Webinar Series.  You are invited to take advantage of these free professional development opportunities - and to visit the archived presentations from the convenience of your office or home!

 The webinars include:

·     Health Educators for Health Literacy: Promoting our Leadership Role in the National Action Plan

·     Leadership Development

·     Diabetes among Minorities: Culturally Tailored Solutions and Interventions

·     Social Marketing and Policy ChangeEnhancing Health Education through Community Health Workers 

·     Tips for Getting Published 

·     Health Promotion and Health Education among Native American Populations

·     Community-Based Diabetes Programs

·     Aligning Competencies and Certification 

·     New Developments in Accreditation for Public/Community Health Education 

·     New Developments in Accreditation for School Health Education

To access these webinars, please visit: Be sure to regularly check the calendar at to learn about upcoming events.

 SOPHE’s 61st Annual Meeting Set for Nov. 4-6 in Denver

Mark your calendars! The Society for Public Health Education’s (SOPHE) 2010 Annual Meeting, "Healthy People 2020: Scaling New Heights" will take place Nov. 4-6 at the Marriott City Center Hotel in Denver.

Join us at SOPHE's 61st Annual Meeting, "Healthy People 2020: Scaling New Heights" in Denver. Public health professionals working in disease prevention and health promotion have much to celebrate and still more to discover. At the conclusion of the Healthy People 2010 decade, we should pause to take stock of our achievements and learn from our challenges. At this conference, plenary speakers and presenters will share progress and discovery in disease prevention and health promotion, discuss goals and expectations for the next decade, and describe innovative strategies for achieving those objectives. At this meeting SOPHE will conclude its 60th Anniversary year, and launch a new strategic plan for the years ahead!

To register and learn more about the 2010 annual meeting, please visit

This is a conference that is not to be missed. We look forward to seeing you soon in beautiful Denver!

Mark Your Calendars for National Health Education Week 2010

Save the date! Taking place Oct. 17-23, the theme of this year’s National Health Education Week (NHEW) is “A Tobacco Free Nation through Health Education.”  This is a prime opportunity to promote health education on a local and national level.

Given the scope of the week, each day will focus on a different aspect of tobacco prevention and control:

·     Monday: Tobacco Prevention at a Community Level

·     Tuesday: Innovative Approaches to Tobacco Cessation: What’s Working & With Whom?

·     Wednesday: Tobacco & Health Disparities

·     Thursday: Preventing Tobacco Use among Youth

·     Friday: Global Trends in Tobacco Adoption and Marketing

Stay tuned to for updates on NHEW 2010.

New Textbook, Health Promotion Programs, Available for Order 

SOPHE’s comprehensive undergraduate textbook, Health Promotion Programs, introduces the theory of health promotion and presents an overview of current best practices from a wide variety of settings that include schools, health care organizations, workplace, and community. The 43 contributors focus on students and professionals interested in planning, implementing, and evaluating programs that promote health equity. The textbook covers a range of key organizational health promoting practices, such as: identifying organizational key stakeholders, articulating challenges, assessing needs and assets, building evidence-based health education programs and services, funding and budgeting, evaluation, advocacy, and professional development. This vital resource for faculty, students, and professionals provides the needed guidance and tools for a career in health promotion.

To learn more about this publication and/or to place an order, see

Looking to Get Published?

 SOPHE recently released four fact sheets providing tips on navigating through the process of getting your work published.  These streamlined materials include: 

·     Thinking About Getting Your Work Published

·     Doing Your Homework

·     The 5 Stage Writing Process

·     Navigating the Publication Process

Access these valuable resources at A webinar created to complement these factsheets is also on the SOPHE website at

Save the Date! 14th Annual Advocacy Summit

 Are you… 

·     A health professional interested in learning more about policy advocacy and systems change?

·     A professor in search of innovative ideas for improving your curriculum in health education advocacy?

·     A seasoned health advocate motivated to advance your advocacy skills to the next level?

·     An impassioned citizen or energized student who wants to advocate for school & community health education?

...Then the Health Education Advocacy Summit is the place for you!

 Save the dates of March 5-7, 2011 for the 14th Annual Health Education Advocacy Summit. Sponsored by the Coalition of National Health Education Organizations, the event will take place at the Washington Court Hotel in Washington, D.C.

For additional information, visit: 

Action Alert – Contact Your Senators on Issues that Affect the Public’s Health!

Urge Your Senator to cosponsor the PHYSICAL Act (S. 3683), requiring health and physical education as core subjects in the Elementary and Secondary Education Reauthorization (ESEA) Act.

Introduced by Senator Tom Udall (D-NM), Promoting Health as Youth Skills in Classrooms & Life Act (S. 3683), would amend ESEA to include health education and physical education as core subjects. As such, states/local school districts would be required to meet the characteristics of other academic subjects, including academic content standards, instructional resources, teacher certification, grading and student assessment.

Additionally, the bill would: 1) elevate the Dept of Education Office of Safe and Drug Free Schools to a higher level with more authority - and would be renamed "Office of Safe and Healthy Students."; and 2) provide a grant program to support the delivery of health education in schools.

Having this bill introduced is a MAJOR step forward in achieving one of the goals of this year's Health Education Advocacy Summit and we must maintain its momentum! SOPHE will continue working to get other Senators to sign on and gain more support when ESEA comes up for reauthorization. We are also working on getting a companion bill introduced in the House.

Contact your Senators NOW and urge them to co-sponsor this bill!

Ø       To find your elected officials’ phone numbers, go to 

Ø       To track this bill and to read the full text, visit:

Ø       For talking points, see

 Keep up-to-date on health education advocacy news at

Flex your political muscle and stand up for the public's health!



















Home Health Care Workforce Training: Workforce Safety and Preparedness

Karen L. Levin, RN, MPH, CHES
Director|Center for Public Health Preparedness
Associate Director|Division of Planning and Response, National Center for Disaster Preparedness, Columbia University|Mailman School of Public Health

As the nation continues to plan for and respond to public health emergencies, preparedness of the Home Health Care (HHC) workforce comes into sharp focus. HHC personnel already perform community-based health care through a broad-based home care delivery system, and, thus, are essential community partners in any public health emergency. Yet, as noted by Gershon et al,(2007), “…the degree of preparedness at all levels of the home care sector… is largely unknown.”

To address professional and personal preparedness, a Community-based Participatory Action Research framework guided the development of a unique, competency-based training program specifically for a frontline-workforce, HHC Aides. The seasonal and pandemic influenza-focused curriculum can be delivered in several formats-- train-the-trainer; combined online and face-to-face with a competency check-list; self-study resource used in an employee orientation program--and, can be modified for a “Just in Time Training”. Knowledge gained about transmission and control of influenza and personal protective actions can protect the HHC worker professionally and personally. Preliminary findings indicate that the incorporation of hands-on tasks in an online environment can improve preparedness levels of the HHC workforce, and may influence their willingness to report to work.

In progress: assessment of the effectiveness of the training for the learner and determine benefit to the HHC agency. An outcome of interest to be assessed will be the change in the learner’s willingness and ability to report to work in during a pandemic influenza. Link to training:

Cambria County Health Coalition: a response to the County Health Rankings

Charvonne N. Holliday, MPH, Yuanli Xie, MD, MSHCPM, Matthew G. Masiello, MD, MPH

In the County Health Rankings report, the Robert Wood Johnson Foundation and University of Wisconsin listed Cambria County as one of the least healthy counties in Pennsylvania. Thus, the purpose of this initiative is to form an advocacy coalition to promote health and wellness in Cambria County.

Following the release of the report, the “Center” initiated community interest through media attention and identified county legislators to lead the effort. Subsequently, the “Center” facilitated a community forum which was attended by government and insurance agencies, school officials, the media, and health care leaders. Next, an electronic survey was administered to stakeholders in order to gauge program interest, prioritize health issues, and identify community resources. Finally, an action plan was developed and will be used to further our effort.

All respondents found the community forum useful and identified a range of resources to be used in this project. Furthermore, a coalition was formed and county-specific issues identified and incorporated into the overall action plan.

The “Center” mobilized community leaders, identified stakeholders, and developed a plan of action based on survey results. This specific approach may serve as an international model for hospitals and other public health entities.

PSAs Win Film Awards for Raising Latino Cancer Screening Awareness

Two public service announcements (PSAs) that urge Latinos to get screened for cancer have won prestigious “Public Service” Awards at the 31st Annual Telly Awards for the Institute for Health Promotion Research (IHPR) at The University of Texas Health Science Center at San Antonio.  The winning PSAs, “I Admire Them” and “Now You Know,” are 30-second TV spots produced through the IHPR-led Redes En Acción: The National Latino Cancer Research Network, a National Cancer Institute initiative to combat Latino cancer through research, training and education.


These two PSAs and four others were released in late 2009 by Redes En Acción to encourage Latinos to learn more about screening tests available for breast, cervical and colorectal cancers by calling the NCI’s toll-free number (1-800-4CANCER). The culturally appropriate PSAs were developed by Redes cancer experts and pre-tested in focus groups before final production by Sprocket Productions of San Antonio.


All six PSAs, which are currently airing on TV stations across the nation, can be viewed in English and Spanish at Redes or the YouTube page of SaludToday, the IHPR’s new multimedia website to promote Latino health.  To request the PSAs in a broadcast-quality format, e-mail  Watch the Telly-Award-Winning PSAs in English or Spanish at:

Partnerships for Health

Michelle LaRue, MD

Magdalena Castro-Lewis


The Let’s Talk About Cancer/Hablemos del cáncer project, of the National Alliance for Hispanic Health, is designed to promote prevention, early detection, and survivorship with respect to cervical, ovarian and skin cancer within the Hispanic community.  It has reached more than 20,000 people one-to-one with education and more than 10 million people through media outreach. This has been accomplished by expanding partnerships at various levels. 

The cornerstone of success has been the partnerships with community-based organizations that have a long and trusted relationship in the community they serve.  Through this partnership, the program staff has been able to conduct more than 4,000 personalized education sessions, participated in almost 300 community events, conducted 43 workshops, and reached almost 20,000 people on a one-to-one basis.  

The Alliance created a series of culturally and linguistically appropriate materials to educate the community on these cancers.  By partnering with community-based organizations in large metropolitan areas within California, Texas, and New York, the project has been able to reach both United States residents and visitors, extending our reach across international borders.  Also, project staff have partnered with other organizations to participate in Binational Health Week events, which strive to improve the health and well-being of the under-served Latino population living in the United States and Canada.  The Alliance has also conducted national media campaigns to bring awareness to the Hispanic community in reference to prevention, early detection and survivorship of these three cancers. 


Supporting a community-based initiative from the national level has many challenges, including training people at the community level.  But recently, the HHS Office on Women’s Health debuted an Internet-based training alternative that brings childhood obesity prevention to communities across the United States.  BodyWorks is a 10-week, community-based program designed to help parents and caregivers of adolescents improve family eating and activity habits through role modeling and behavior change. 

Take One Step

Tiffany McDowell, PhD

Assistant Director of Research and Programs

The Center for Closing the Health Gap in Greater Cincinnati


The Center for Closing the Health Gap is a community-based organization that targets African Americans, Hispanics/Latinos, and Appalachians. Locally, these populations experience the greatest health disparities. The mission of The Center is to lead the efforts to eliminate racial and ethnic health disparities in Greater Cincinnati through education, community outreach, and advocacy. The Center utilizes community-based participatory research methodology to empower community residents to develop interventions.

The Center marked the first National Childhood Obesity Month in September by encouraging Greater Cincinnati residents to Take One Step. Take One Step is a movement toward improved health in Greater Cincinnati. People throughout the region were asked to tune in to the documentary “One Nation, Overweight”, talk it out with friends and family and then commit to take one step toward a healthier lifestyle.


The Center partnered with WLWT-TV, Cincinnati Public Schools, Cincinnati Herald, Radio One, Greater Cincinnati Health Council, Cincinnati Enquirer, and Cincinnati USA Regional Chamber to build awareness and jump start a health movement. 


The Take One Step movement wants to raise awareness of the detrimental effects obesity has on our community. Take One Step will motivate the region to implement healthier lifestyle habits. Residents were encouraged to view the documentary “One Nation, Overweight” and pledge to Take One Step to reduce their risk of overweight/obesity. The idea is to start with one action, such as walking to the bus stop, or packing a healthy lunch, and mastering that step to lead to even more healthy choices.


For more information, visit the Center for Closing the Health Gap website,





Reducing Obesity Coalition Launches New Website

Robin Meleski, MPH, CHES

Director of Health Education

St. Joseph County Health Department


The Reducing Obesity Coalition of St. Joseph County (ROC) recently launched a new website to help combat increasing obesity rates.

Located in Northern Indiana, St. Joseph County has an estimated population of just under 270,000 people and an obesity rate of 30 percent. The ROC website, created by the St. Joseph County Health Department’s Health Education division, highlights local events and resources that focus on healthy lifestyles. Visitors to the site can explore daily activities, such as nutrition seminars, cooking classes, health fairs and fitness events, as well as local community garden locations and farmers markets. The website also provides toolkits for teachers, health professionals, and parents. The Reducing Obesity Coalition began after an obesity summit was held in the area prompting action from local health professionals and community organizations. The launching of the website starts a new chapter in the coalition as restructuring has brought new momentum and opportunities.

For more information, please visit or contact Robin Meleski, MPH, CHES, Director of Health Education, at

Health Education and Health Promotion News

Communities Putting Prevention to Work

Richard Davis

Adult Smoking Cessation Program Coordinator

American Lung Association in Nevada


The American Lung Association in Nevada (ALAN) has received a Communities Putting Prevention to Work grant from the Department of Health and Human Services through the Southern Nevada Health District to reach out to communities that are disparately impacted by tobacco use. 

ALAN is offering the American Lung Association’s nationally recognized smoking cessation program, Freedom From Smoking, at no cost in communities that have lacked access to smoking cessation programs, such as the African American, Latino/a, LGBT, Native American, recovery and behavioral health and senior communities. 

“The tobacco companies have targeted these populations for many years,” said Amy Beaulieu, director of tobacco control policy with ALAN.

ALAN is also partnering with the Nevada Tobacco Users Helpline to provide nicotine replacement therapy (NRT) at no charge to program participants. 


Richard Davis, smoking cessation program coordinator at ALAN, said that so far ALAN has partnered with community organizations in the African American, Latino/a, LGBT and recovery communities to offer the program. 

“These communities have lacked access to smoking cessation programs for a variety of reasons,” Davis said.  “For example, the lack of employer-paid insurance coverage for same-sex partners has been a barrier to LGBT access to smoking cessation counseling and NRTs.

“Other population groups, such as the recovery, behavioral health and senior communities are often not even offered cessation interventions.”  Minority communities have lacked culturally and linguistically competent cessation programs.


HCWG Announces Solicited Session on Public Health Literacy

Carin Upstill

PHEHP-Health Communication Work Group

Chair, Communication Committee

The Health Communication Working Group (HCWG), will be hosting a solicited session at this year’s APHA conference in Denver entitled

Advancing Health Literacy through the Lens of Health Communication: Applications at Local, State and National Levels.  Only 12 percent of Americans have proficient health literacy skills, affecting people’s ability to fill out medical forms and understand food or drug labels.

Panel organizer and speaker, Marian Huhman, PhD, University of Illinois Urbana-Champaign, says, “A terrific panel of speakers will present evidence-based communication applications such as: statewide GIS mapping of health literacy levels , research and development of patient-friendly web-based and video education tools, a healthy lifestyles campaign, and applications for disseminating e-health information through multiple communication and media channels.


HCWG will also hold its annual social event on Sunday, Nov. 7, 2010, 7-10 p.m. at Colorado Convention Center, Korbal Ballroom 2-B. The event theme,  Voices for Health Equity,” parallels APHA’s theme, Social Justice. The menu includes Southwest cuisine, micro-brewed beer and a wine bar. Health communication books and gift baskets from Colorado businesses will be raffled. Goody Bags will be given at the door.

With 360 members, HCWG is APHA’s leading authority on the role of communication processes that influence health behavior and outcomes, and leading advocate for using communication and social/health marketing approaches to improve public health. HCWG has contributed to discussions on health communication research and programs for the past 13  APHA Annual Meetings.


To sign up for the HCWG’s monthly eNewsletter, go to:

Local Youth Work Towards Reducing Illegal Sales of Tobacco to Kern County Minors

Mariel T. Mehdipour, MPH

Director, HPPI

Kern County Public Health Services


The teen years are a time of exploration and growth. It is a moment where rules are tested and questioned. Although this is a normal stage in development, this can also be a time when they develop unhealthy habits. One of these is the use of tobacco products.


However, Kern County youth are leading the charge to ensure that the illegal sale of tobacco products doesn’t occur. Working with local law enforcement agencies and the Public Health Services Department, local teens have been monitoring illegal sales of tobacco products to minors via inspections of local tobacco retailers. Under the supervision of an undercover officer, a volunteer minor posing as a “decoy” enters a pre-selected store and attempts to purchase tobacco products.


In 2005, a baseline illegal sale rate of 34 percent led the County Board of Supervisors to adopt one of the strongest tobacco retailer’s permit ordinances in California on Oct. 31, 2006. This ordinance requires tobacco retailers to attend a mandatory training in California Tobacco Laws as a condition to apply for the permit. Repeated violators can have their license to sell tobacco products revoked.


Recently, youth assisted in the 2010 Summer Tobacco Retailers Permit Compliance Check. During the course of this activity; 378 stores were surveyed. Two cities (McFarland and Wasco) saw a 100 percent compliance rate compared to 2009. However, there is still work to be done. Twenty percent of stores surveyed sold tobacco products to minors.

‘Insider’ Training Program to Increase the Number of Latino Researchers

Cliff Despres

Communications Manager, Institute for Health Promotion Research

Communications Coordinator, Salud America! and SaludToday


The new Latino Training Program for Cancer Control Research (LTPCCR), led by the Institute for Health Promotion Research (IHPR) at The University of Texas Health Science Center at San Antonio, thanks to a new five-year, $1.57-million grant from the National Cancer Institute, aims to motivate Latinos to get their doctoral degree and become “insider researchers” in the field of cancer control among Latinos.


The LTPCCR will develop and organize a summer training institute, paid research internships, doctoral application support and mentoring to encourage Latino master’s-level students and professionals — from Texas, Oklahoma, Arizona, New Mexico and Nevada — to complete doctoral programs and start careers in cancer control research.


The LTPCCR is modeled after an evidence-based training program, Minority Training Program in Cancer Control Research (MTPCCR), which successfully conducted a summer training institute to increase racial/ethnic cancer researchers in California.  The LTPCCR will recruit an annual cohort of 20 Latino master’s-level students or master’s-trained health professionals from Southern U.S. states.


All students will attend a five-day summer institute that showcases needs and opportunities for minority cancer control researchers. Participants also can apply for nine annual paid summer internships in cancer disparities research and three doctoral application support awards to offset the cost of applying to a doctoral program.


Once accepted into a doctoral program, the LTPCCR will offer a doctoral student retreat with academic, financial and psychosocial counseling and mentoring — the sort of safety net that can contribute to their successful graduation.  For more information contact Cliff Despres of the Institute for Health Promotion Research (IHPR) at the UT Health Science Center at San Antonio at 210-562-6517 or

Section Member Honored

Lawrence W. Green, DrPH, professor in the Department of Epidemiology and Biostatistics at the University of California at San Francisco, was elected to the Institute of Medicine and will be installed at the National Academies in October. Larry was a recipient of the Section’s Distinguished Career Award and the APHA Award for Excellence. He has chaired two IOM committees and served last year on one that has just issued its report on Bridging the Evidence Gap in Obesity Prevention: A Framework to Inform Decision Making (see Other health educators elected to the IOM include Noreen Clark, Amelie Ramirez and Barbara Rimer.  

Expert Panel Makes Recommendations on Addressing Tobacco in Homeless

Kristi Maryman

Break Free Alliance Program Coordinator

On Oct. 21, 2009, the Break Free Alliance gathered over 20 researchers, policy-makers, tobacco control administrators and service providers to develop targeted recommendations on tobacco policy and programming initiatives to reduce tobacco use among homeless persons.  Policy recommendations, prioritized state, local and social service-based cessation interventions as well as research priorities are highlighted in a comprehensive report of the panel’s findings. Critical factors for achieving success, challenges and solutions are also identified for each topic area (policy and cessation interventions) and remaining research questions outlined. For a copy of the report go to:

To learn more about Break Free Alliance, please visit our website:

Morgan State University School of Community Health and Policy Initiates Nutri-Garden Project in Haiti

Dr. Randy Rowel, Director

Why Culture Matters Disaster Studies Project

Morgan State University


A team of researchers from Morgan State University School of Community Health and Policy’s Haiti Relief Task Force recently returned from Haiti after initiating a Nutri-Garden project. This project was done in collaboration with the Christian Haitian Outreach (CHO) Program; an organization that serves as home to approximately 120 children.  As Haitians continue to recover from the earthquake in January that resulted in nearly 200,000 lives lost, this project helps children and staff of orphanages become self-sufficient by teaching them how to grow their own food. 


The Research team consisted of Dr. Randy Rowel, assistant professor in the Department of Behavioral Health Sciences, Dr. Andrea Taylor, APHA Board Member and assistant professor in the Department of Health Policy and Management, Dr. Ivis Forrester, director of the Nutrition Sciences Program, Dr. Ava Joubert, physician and medical missionary, and Jason Joubert, pre-med student and personal trainer.


While in Haiti the research team was led by Dr. Franco Jean-Louis, a member of the Task Force who works for the Christian Haitian Outreach Program based in Carrefour, Haiti. Dr.  Jean-Louis grew up at an orphanage in Haiti and later went to medical school. Additional trips are planned to integrate agriculture and nutritional science into the Christian Haitian Outreach Program’s school curriculum. Through this effort, Morgan’s SCHP is addressing one of the most critical needs during Haiti’s recovery; hunger and improper nutrition for thousands of children living in orphanages as a result of the earthquake. Contact Randy Rowel at (443) 885-3138 if you have any questions about this project.

Health Communication Working Group (HCWG) presents the 7th Annual Film Festival

What began 10 years ago with an 8mm projector and continuous loop of public health movies in a dark room is now the 7 th Annual APHA Film Festival being held at this year’s APHA Annual Meeting in Denver.  The nation’s first and only public health film festival features 40 video productions on topics including health care reform, the commercialization of childhood, household toxins and infant mortality.  

Organized by the PHEHP Section’s Health Communication Working Group (HCWG), and the International Health Section, the festival will screen documentaries on global health issues on Monday, Nov. 8, and short films produced in the U.S. on Tuesday, Nov. 9.  Film entries were created by health departments, foundations and community-based organizations across the country.  
“This year, we found many powerful examples of good health communication strategies with collaborations between producing agencies and their target audiences,” said Gary Black, one of the festival organizers, who is also a steering committee member on the HCWG, and health communication specialist at the Mecklenburg County Health Department in Charlotte, N.C.  “We are proud to show these films at APHA in order to share best practices and get effective tools into the hands of people who may use them in their interventions.”  

A brief Q&A with film producers will follow each media showing. Continuing education credits are also offered for some scientific sessions.  A list of this year’s film sessions is available at under APHA-Film & Media Festival.

Postdoctoral Fellowships in Tobacco Control Research


Academic Background Required: Doctorate/Equivalent Degree


The purpose of the fellowship is to attract individuals from a wide variety of backgrounds in medical, biological, social, behavioral, and policy sciences to develop a new generation of academic leaders in tobacco control. Upon completion of training, fellows will be well positioned to be active participants in crucial policy debates about the future development and implementation of tobacco control interventions.  The need for tobacco control experts continues to grow with Congress’ recent legislation granting the US Food and Drug Administration authority to regulate tobacco products, passage of health care reform, with its emphasis on disease prevention and the implementation of the WHO Framework Convention on Tobacco Control, the world’s first public health treaty.

The fellowship supports two years of postdoctoral training in tobacco related research. Our program stresses the skills needed to conduct research in collaborative transdisciplinary settings.  We emphasize leadership in catalyzing the integration of multiple disciplines and translating science to policy and clinical practice.  Postdoctoral fellows will have exposure to diverse training including both didactic coursework and individualized mentoring to build a personalized research program.  Fellows have come from medicine, public health, nursing, economics, anthropology, political science, law, sociology, psychology, and cell biology.  Prior tobacco research experience is relevant, but not necessary for acceptance.


We offer individual mentorship with UCSF faculty along with courses in tobacco specific topics, health policy, cancer control and prevention, grant and scientific writing skills, career development, interdisciplinary research, and biostatistics.  UCSF is a global leader in tobacco science, a World Health Organization collaborating center, and home of the Legacy Tobacco Documents Library.


Postdoctoral trainees will receive an annual salary commensurate with their experience, approximately $37,740-$52,068, according to the NIH stipend scale.  Learn more about the Center, the fellowship program, current fellows, and faculty and their research interests at


Applications are due Jan. 26, 2011 for fellowships beginning July 1, 2011.


To apply, please visit:

Health Disparities Initiative in North Carolina

Jenni Fisher Danai, MPH

Health Initiatives Manager

North Carolina Academy of Family Physicians


The North Carolina Academy of Family Physicians Foundation has been addressing health disparities in the health care provider community since 2006.  In 2006, the NCAFP Foundation received a grant from the North Carolina Health and Wellness Trust Fund Commission to address health disparities and increase cultural competency in medical providers.  Research shows that physician understanding of cultural issues can have a direct impact on patient compliance and improve patient behavior and outcomes and therefore reduce health disparities.

The NCAFP Foundation’s Health Disparities Initiative follows the American Academy of Family Physician’s model of patient centered care which is based on a personal patient-physician relationship where “the patient meets with consistent and competent care that is culturally and linguistically appropriate.”

Through ongoing development and implementation of a comprehensive educational curriculum, the Health Disparities Initiative increases physician understanding and awareness of cultural differences and how these differences may impact adherence to best practices and patient behavior.

Utilizing the Culturally and Linguistically Appropriate Services (CLAS) standards, developed by the National Office of Minority Health, the NCAFP Foundation is able to provide their 2,700 member physicians and other specialty physicians across the state with education based on a common understanding and consistent definitions for culturally proficient health care.

If you would like more information about these educational events in North Carolina or online, please e-mail Jenni Danai at

III International Congress of Public Health - "Equalization of the differences in health. Warsaw Declaration"

Joanna Smyczyńska

European Society for Health Promotion



On behalf of the European Society for Health Promotion "PRO-SALUTEM" we are proud to announce that the III International Congress of Public Health - "Equalization of the differences in health. Warsaw Declaration" will take place in Warsaw at Sofitel Warsaw Victoria Hotel on Oct. 21-22, 2010.

The Congress is organized under the honorary patronage of Mrs. Minister of Health Ewa Kopacz (Chairman of the Honorary Committee) and the support of Chief Sanitary Inspector Andrzej Wojtyla, MD, PhD.


During the two days of the Congress, hosted by Wojtyla, delegates will attend sessions, debates and panel discussions about public health policy and compensation of legal public health acts in Poland and the European Union.  A very important issue during the Congress will be the special project of the Polish Public Health Law. For more information visit the following website:



Greetings, PHEHP!

It’s hard to believe the fall season is upon us already, but the sounds of returning students in the halls here at Emory confirm for me that it is indeed here.  Wherever you are, I hope this time of year finds you healthy and hopeful for a lively and productive autumn.


Of course, fall brings us to our Annual Meeting. We can look forward to an exciting conference and a chance to recharge our professional batteries among colleagues and friends in Denver.  In the exhibit hall, you’ll see a completely revamped “Section Pavilion,” where all the APHA sections will be displaying in new booths that have been professionally designed to give this area a unified feel while highlighting the unique gifts of each section. Please be sure to stop by the PHEHP booth – you’ll be able to meet Section leaders, pick up our program at-a-glance, and network with members of other sections as well in the more open floor plan of this new pavilion.


The PHEHP program will be excellent as always. The sessions provide wonderful opportunities to hear lessons learned, catch up on the state of the field and get new ideas to take back to our own work.  We will also take time in the program to recognize our shining stars during the awards program (Tuesday, noon).  There is no charge or ticket to join this event, and I hope you will attend to celebrate those members of our profession who set examples for us all.


New to our program this year, we’ll be hosting a “meet and greet” Sunday afternoon for new members.  In addition, all members, new and returning, are welcome to each of the Section business meetings.  I encourage you to join the Section leadership in these meetings where we discuss not only Section governance but also exciting initiatives to come, such as learning opportunities for health educators and a scholarship program that is in the works.


I look forward to seeing you in Denver!
Johanna M. Hinman, MPH, CHES
Chair, PHEHP Section


Lincoln University of Pennsylvania – Fox Chase Cancer Center Partnership in Cancer Research

Theresa E. Berger, MBE

Project Manager

Health Communication and Health Disparities

Academic Affairs

Fox Chase Cancer Center


Health disparities in general and cancer health disparities specifically affect minority populations disproportionately. Training of racially, ethnically and culturally concordant clinicians, scientists and researchers may help. The development of partnerships between cancer centers and minority serving academic institutions provide specific and effective means for training minority students. Conversely, the minority serving academic institutions provide majority clinicians, scientists and researchers with reciprocal learning through co-mentoring, shared resources, and a shared understanding of the issues and obstacles faced by the community. 


Funded under the American Recovery and Reconciliation Act of 2009 and the National Cancer Institute’s rubric “Feasibility Studies for Collaborative Interaction for Minority Institution/Cancer Center Partnership,” Lincoln University of Pennsylvania (an HBCU) and Fox Chase Cancer Center (an NCI designated comprehensive cancer center) developed a partnership in cancer research and training program. The partners established a formalized student recruitment and selection process with a comprehensive orientation and training program.  Co-mentors were identified.  Students learned of the internship via events, in class announcements, brochures and word-of-mouth. With the guidance and supervision of their faculty co-mentors, selected students developed and carried out their 10-week research projects at the cancer center. 


Midway, the students presented their research at the partnership’s External Advisory Board meeting, where they received constructive critiques.  Pre and post evaluations assessed students’ knowledge, experiences and the program itself.  Debriefings were held with the mentors for their observations and experiences.  Finally, students developed and presented their research posters.  Ultimately, they were empowered and encouraged to pursue careers in medicine, science and research.



Mississippi State University Welcome Center Breastfeeding Support Program

Linda C. McGrath, PhD, IBCLC, CHES

Community Health Educator


On Aug. 5, a ribbon cutting ceremony for seven designated Lactation Rooms was held at Mississippi State University Welcome Center.  The MSU Breastfeeding Support Program was established to fulfill the requirement of the new health care reform bill to ensure that businesses with 50 employees have an appropriate room for breast milk expression to support the continuation of breastfeeding as the infant feeding practice.  The American Academy of Pediatrics, along with other national and international organizations, recommends exclusive breastfeeding for the first six months and continued breastfeeding with supplemental foods beyond the first year. 

Let’s Move! is the initiative launched by First Lady Michelle Obama to fight against childhood obesity, and the campaign recommends increased breastfeeding support to protect, promote, and encourage breastfeeding as the infant feeding practice.  With the creation of Lactation Rooms on MSU campus, the decision by students, staff and faculty to continue this infant feeding practice after returning to work and school is now supported by the university.  The members of the MSU Task Force present for the ribbon cutting are from left to right:  Dr. Bill Kibler (Vice President for Student Affairs), Nancy Fultz (Academic Coordinator), JuLeigh Baker (Health & Wellness Educator), Dr. Angie Bourgeois (Assistant Professor), Lady Cox (Coordinator, Office of Parent Services), Suzanne Mattison (Administration Coordinator), Roger Baker (Associate Director, Campus Landscape), Bobby Tomlinson (Associate Director/Athletics), Dr. Linda McGrath (Lactation Consultant), Heather Craig (MSU Graduate Student), and Dr. Jerry Gilbert (Associate Provost Academic Affairs).

Helping students build their best bones forever!

Elizabeth Osborn

Senior Account Executive

Hager Sharp, Inc.


Best Bones Forever!, a bone health campaign led by the U.S. Department of Health and Human Services’ Office on Women’s Health, recently helped launch two new tools for educators to help students build strong bones and prevent osteoporosis.


A toolkit for school nurses, called Strong Bones RN, RU?, was developed in partnership with the National Association of School Nurses and National Osteoporosis Foundation. Launched in July 2010, the toolkit contains monthly activities and bone health lesson plans for teachers as well as handouts for students and parents. School nurses can implement the entire program or provide teachers and staff with individual lesson plans throughout the year. 


The toolkit can be downloaded from the Educator Resources page on the campaign website at Also included on this page are bone health lesson plans for grades 3-8, presentations on bone health for students and parents, a link to order campaign materials for the classroom, and ideas for fun events in the classroom or community. 


Best Bones Forever! encourages girls ages 9-14 to get active and choose foods with calcium and vitamin D. Campaign materials include journals, magnets, temporary tattoos, posters, and book covers, as well as a booklet for parents. The campaign targets girls, but the lesson plans, activities, and ideas included in the toolkit and on the Educator Resources page are designed for girls and boys. 

For more information about the campaign, visit the website for girls at or for parents at

Using Technology to Grow a National Program at the Community Level

Amanda Marr Book, MS

Account Supervisor

Hager Sharp


BodyWorks follows a train-the-trainer model.  After someone has completed the one day training session, he or she can in turn train others, as well as lead a BodyWorks program.  However, not every community has access to an existing trainer or the means to attend a training session in another location.  As such, OWH developed an Internet-based training webinar through WebEx to train people from all corners of the country.  The functionality of WebEx allows participants to partake in discussions and interact with each other during breakout sessions, helping to keep them engaged throughout the day.  Since its debut two months ago, 34 trainers are now prepared to implement the BodyWorks program in communities from Lubec, Maine to Cheney, Wash.


The primary goal of BodyWorks is to arm parents and caregivers with practical tools to help family members maintain a healthy weight and prevent obesity.  The BodyWorks webinar overcomes a barrier to achieving this goal, making it easier for families to achieve a healthier lifestyle for generations to come.