Title: When 10 is Not Perfect for CHPPD Newsletter Readership
Author:
Section/SPIG: Community Health Planning and Policy Development
Issue Date:
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| CHPPD newsletter readership visitors and pages viewed, June 05 to June 06 |
The number of pages of the June CHPPD Newsletter viewed, and the number of unique visitors more than doubled when compared to the readership level in June 2005. In June 2006, 310 visitors viewed 253 pages of the newsletters, as compared to in June 2005, when 82 visitors viewed 91 pages. The trend is encouraging. More CHPPD members are contributing articles to the newsletter, and beginning to consider it a resource. I would like to thank the new and veteran contributors for their help.
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| Newsletter readership across selected sections |
Twelve percent of members, who identified CHPPD as their primary section, read the newsletter in June 2006. This is an improvement over the 5 percent of members who read the newsletter in June 2005. When compared to other sections, CHPPD still lacks behind. Number of vistors per 100 members for CHPPD is 12 percent, for MCH 14 percent, for the smaller Community Health Worker Special Primary Interest Group, 25 percent, and for the larger sections, such as Epidemiology, 14 percent and Public Health Education and Health Promotion, 13 percent. As the current issue of the section newletter can be accessed without a password, the actual number of members reading it may be lower
We can estimate that CHPPD member engagement in section or APHA activies is about 10 perecnt based on the 12 percent readership rate, 11 percent voting rate as indicated by Paul Meissner who has an article in this issue, and a 9 percent CHPPD member involvement survey response rate. A CHPPD member engagement of 10 percent is not healthy. There are suggestions from members who completed the survey on how to better engage members, and more than 60 percent have indicated that they would like to more involved in CHPPD/APHA activities. The CHPPD leadership team will discuss and prioritize these suggestions, and they will be published in the winter issue of the newsletter that will be a available by February 2007. If you are going to the APHA Annual Meeting, please join us at the CHPPD business meeting to discuss ideas for member involvement.